How Digital Advertising Alliance's AdChoices tool, which launched in 2010 to let users opt out of personalized ads, is undermined by its cookie-based approach (Aaron Sankin/The Markup) - TechnW3
How Digital Advertising Alliance's AdChoices tool, which launched in 2010 to let users opt out of personalized ads, is undermined by its cookie-based approach (Aaron Sankin/The Markup) - TechnW3
from TechnW3
How Digital Advertising Alliance's AdChoices tool, which launched in 2010 to let users opt out of personalized ads, is undermined by its cookie-based approach — Let's just say it leaves a lot to be desired — Last year, while reporting a story about how the digital advertising industry burrowed …
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