Sources: GroupM clients cut Twitter ad spend by 40%-50% since Elon Musk took over; Standard Media Index is seeing fewer January and February ad bookings in 2023 (Sahil Patel/The Information) - TechnW3

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Sources: GroupM clients cut Twitter ad spend by 40%-50% since Elon Musk took over; Standard Media Index is seeing fewer January and February ad bookings in 2023 (Sahil Patel/The Information) - TechnW3

Sahil Patel / The Information:
Sources: GroupM clients cut Twitter ad spend by 40%-50% since Elon Musk took over; Standard Media Index is seeing fewer January and February ad bookings in 2023  —  Twitter's ad business is not recovering.  —  Clients of WPP-owned GroupM, the world's largest ad-buying firm …



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