Google plans to retire overlay ads on YouTube videos starting on April 6 to "improve the viewer experience and shift engagement to higher performing ad formats" (Damien Wilde/9to5Google) - TechnW3

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Google plans to retire overlay ads on YouTube videos starting on April 6 to "improve the viewer experience and shift engagement to higher performing ad formats" (Damien Wilde/9to5Google) - TechnW3

Damien Wilde / 9to5Google:
Google plans to retire overlay ads on YouTube videos starting on April 6 to “improve the viewer experience and shift engagement to higher performing ad formats”  —  YouTube is changing the way some ads are shown on videos very soon with the removal of “Overlay ads” from content starting April 6.



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